How can you validate preliminary hypothesis without spending tens of thousands in a costly pilot project?
- Desktop walkthroughs are very simple exercises in imagining a circular service experience using small, hand sized toys. A typical desktop walkthrough involves a customer, a member of staff, an environment and some paper touch points.
- Walk through the service moment, taking pictures and ideally with another person, imagining what the various actors are doing, saying and feeling.
- Understand the choreography of your new solution elements, and receive insight into any unpractical or illogical ideas and moments.
- Discover additional insight into specific needs.