Value proposition twister

How can you simply describe the benefits you offer your customers with your new solution? what alternatives could be offered with a simple twist of your initial business solution?


  • Introduce your business idea from a value proposition perspective and experiment slight changes to offer an innovative user-centered solution.


  • Clarify your existing value proposition.
  • Stretch your initial idea and bring new perspectives to how your solution could be marketed.



February 23, 2016

innovation, iteration, value proposition