Value Creation Experiment

What is it about?

How can you test if your business model is feasible?

What do you need to find out to see if this can work? What can you test straight away?

Why is it relevant?

If your solution isn’t feasible, the business model will not be implemented. You will then need to go back to the ideation phase.

Steps to conduct this activity

  • Define the question you want to validate and the associated experiment.
  • Does the service model work?” “What are the challenges of delivering this service?”